The UB Group is 3rd largest spirits marketer in the world,
with overall sales reaching 60 million cases.
Subsequent to the acquisition of Shaw Wallace & Company
Limited, The UB Group spirits divison offers 140 brands at
varying price points, attracting consumers of every taste.
Combined with its unparalleled reach it has become an object
of envy for the competition.
Five of UB Group's
brands, viz., Bagpiper Whisky, McDowell's No.1 Whisky,
Director's Special Whisky, McDowell's No.1 Brandy and
McDowell's Celebration Rum have been included in Impact
International's Top 100 Distilled Spirits Brands Worldwide by
Retail Value.
Spirits
United Spirits Limited (
Formerly Mcdowell & Company Limited & Herbertsons
Limited)
Shaw Wallace & Company Ltd.
United Spirits limited is the major
player in the spirits business.
- Is the 3rd largest spirits marketer in the world with
sales of approx. 60 million cases.
- The 'Millionaire' Brands belonging to United Spirits
has increased to 15.
- McDowell's No.1 Brandy is the largest selling brandy
in the world.
- McDowell's No. 1 Whisky is one of the fastest growing
whisky brands in the world with sales of over 6.07 million
cases.
- McDowell's No.1 Celebration Rum is one of the fastest
growing rum brands in the world with sales of over 5.42
million cases.
- McDowell's No.1 Whisky is the 5th largest non-scotch
whisky and 8th largest whisky (including Scotch) in the
world.
- Offers 140 brands.
- Bagpiper Whisky is India's Largest selling whisky with
sales of over 10 million cases last year.
- John Exshaw Brandy has joined the millionaire club.
Bagpiper Whisky and Honey Bee Brandy are millionaire
brands
- Bagpiper Whisky is the 4th largest selling whisky and
largest selling non-scotch whisky brand in the world
The Group's
spirits business sold around 60 million cases .The Division
has scaled unprecedented global heights and now occupies the
position of the 3rd largest spirits marketer in the world .It
offers 140 brands at varying price points - attracting
consumers of every taste- and combined with its unparalleled
reach has become an object of envy for the competition. Some
of its brands like McDowell's No.1 Whisky, No.1 Celebration
Rum and No.1 Brandy occupy the top rungs in India in terms of
volume. McDowell No.1 Brandy is the largest selling brandy in
the world.
United spirits (Formerly Mcdowell & Company Limited
& Herbertsons Limited ) has always powered ahead riding on
innovations. A series of packaging innovations have added
value and assurance for the customer. These include holograms,
non-refillable 'guala' caps, tamper proof tear off caps based
on German technology. Not surprisingly,United spirits occupies
the pride of place in UB Group, contributing to a major chunk
of the Group's turnover. Herbertsons Limited was incorporated
into the UB fold in 1973 as the marketing channel for the
Group's Indian Made Foreign Liquor (IMFL) brands, the third
largest beverage alcohol company in India. Today, its brands
Bagpiper Whisky and Honey Bee Brandy are millionaire brands
Bagpiper Whisky is the 4th largest selling whisky and largest
selling non-scotch whisky brand in the world. HL sells over 12
Million cases per year.
On 16th May ,2007 USL acquired hundred percent of Whyte & Mackay for £595m.
Whyte & Mackay is a leading distiller of Scotch Whisky, owning brands including The Dalmore, Isle of Jura, Glayva, Fettercairn, Vladivar vodka and the eponymous Whyte & Mackay blended Scotch.
Founded on the docks of Glasgow in 1844, Whyte & Mackay has remained true to itself and its founders James Whyte and Charles Mackay’s pioneering spirit for over 160 years.
Today, when the traditional masculine value of pride, integrity and style are often forfeited in favour of profit, expediency and celebrity, Whyte & Mackay Blended Scotch Whiskey remains the No.1 choice of Scots, who appreciate its rich, smooth flavour, achieved by maintaining the time-honoured Double marriage Blending process, something that all Scotch whisky distillers did before accountants took over the world.
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Shaw Wallace
& Co. Limited |
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Ever since its
inception in 1886, Shaw Wallace has established a legacy
in India that is drenched in the spirit of the Nation
for the last 120 years. The company came into existence
at a time when the country was battling for its freedom
against the colonialism of the British regime.
Shaw Wallace after a modest beginning blossomed
into one of the forerunners in the alcohol and beverage
industry. In 1987, the company came under the leadership
of the late Mr. M. R. Chhabria.
In yet another
historic development, in June 2005, Shaw Wallace was
taken over by The UB Group, spearheaded under the
dynamic leadership of Dr. Vijay Mallya. Heralding a
complete new era for the erstwhile corporate entity, Dr.
Mallya completed the acquisition by taking over as the
company's Chairman, making the combined entity of
McDowell, Herbertsons and Triumph Distilleries &
Vintners and SWC as the third largest distilled spirits
marketer in the world. |
www.shawwallace.com
Beer
United Breweries Limited (UBL)
Upon demerger of the beer business from the erstwhile
United Breweries Limited, the newly constituted UBL has become
the main brewing company of the UB Group. The latter has now
been renamed as United Breweries (Holdings) Limited. UBL has
been associated with brewing for over five decades and and
commands a domestic market share in excess of 50%. Its leading
brands readily brings cheer all over India and abroad - that
include Kingfisher, UB Export, London Pilsner, Premium Ice and
Kalyani Black Label.
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The Kingfisher towers over
every beer brand not only in India but on foreign shores too.
While Kingfisher Premium has raced to sales of 18.8 million
cases, Kingfisher Strong became the fastest growing brand. Its
sales crossed the 10 million cases mark within 5 years of
introduction. The brand has also comfortably outpaced the
industry average growth- notching up 29 % growth as against 3%
for the industry.
Relentless innovation has played a
major part in these achievements. For non stop partying, a 5
litre keg of Kingfisher draught beer has been introduced that
blends versatility with economy. A four pack has also been
introduced by London Pilsner -another brand within the fold.
An attractive new value pack has also been introduced for the
traditional markets.
To build upon its leadership
position, UBL has broken new grounds with a multi-faceted
strategic alliance with Scottish & Newcastle Plc.
(S&N). While allowing UBL to market S&N's
international brands in India, it will also leverage S&N's
global network while further globalizing the Kingfisher brand.
- commands a domestic market share of over
50%
- Leading brands are Kingfisher, UB Export,
London Pilsner, Premium Ice and Kalyani Black Label.
- Kingfisher to bring in "international
good times" with S & N's brands. And Kingfisher will
also bring cheer abroad.
- Kingfisher is the only Indian Beer brand
available in 52 countries and also on international flights.
- Every third beer sold in India is
Kingfisher.
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www.kingfisherworld.com
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